Located in the the heart of Wisconsin, the Central Region is home to rugged natural beauty and the quiet activity of small towns, set near rivers, at the edge of lakes, or in the shadow of one of the state’s highest peaks.

Outdoor activities abound in Central Wisconsin, no matter the season. The Red Cedar State Trail, which travels through rolling countryside and across an 846 foot long former railroad bridge, provides excellent walking or biking. Those interested in water sports will enjoy the annual international kayaking competitions in Wausau. During the summer, a number of outdoor shows cater to all interest, from the EAA fly in airshow in Oshkosh to the Wausau Blues Festival. In the wintertime, the region's many scenic areas afford opportunities for skiing and snowmobiling.

Many attractions can be found in this quaint region. There are museums and historical sites, such as the Little White Schoolhouse where the Republican Party was founded. You can also tour one of central Wisconsin's many famous home-grown breweries: Leinenkugel’s, Point Beer, and others!